Green Design: Inspiration Search: Country Homes & Interiors

It mentioned in the brief that the "target audience" for this project was likely to read magazines such as Country Homes & Interiors, Period Living, Country Life, English Home and House and Garden. I found Country Homes & Interiors and decided to flick through it in search of inspiration.

The magazine itself is quite expensive, though not overly overpriced - £3.99 - and targeted toward middle-aged homeowners, the same as my target audience for the brief. The magazine's interior focuses specifically of the decorative. It ranges from shabby chic to bold and ornate designs. The audience is definitely more upper class than anything else and the interior decoration screams sophistication and class.

The colours used throughout the magazine are muted, soft and follow a particular colour scheme. For example, one page consisted of warm autumnal colours, such as browns and yellows, while another showed only shades of blue and white. Bright colours have been used sparingly - if at all - and contrasting colours rarely used together. The magazine was also themed for the season: Christmas and autumn features heavily.

Country Homes & Interiors also referred to "green" issues, I was pleased to note. Though this was mainly about how to save your own money: How To Save Money On Energy Bills, How To Grow Your Own Fruit, Save Money With Your Own Solar Energy etc. But there was also articles on the best eco-friendly products and how to reuse things around your house.